UScellular Honored as Gold Stevie® Award Winner in 2024 American Business Awards®
CHICAGO (April 25, 2024) – UScellular was named the winner of two gold Stevie® Awards for the Marketing Disruptor of the Year and Marketing Campaign of the Year – Electronics categories in the 22nd Annual American Business Awards®.
More than 3,700 nominations from organizations of all sizes and in virtually every industry were submitted this year for consideration in a wide range of categories.
The winning nomination for both UScellular awards is the company’s “Built For US” campaign, an initiative designed to lead the conversation around developing healthier relationships with technology. The campaign kicked off in February 2023 and includes a variety of programs and tools such as:
- The "Phones Down for 5 Challenge," an invitation for people to take a phone break in a way that works for them.
- US Mode, an effort to help smartphone users better utilize customizable native focus settings on their smartphones.
- In partnership with Screen Sanity, the company introduced the “Smarter Start Toolkit,” a free, downloadable kit for families looking for guidance on building better digital habits.
More than 300 professionals worldwide participated in the judging process to select this year’s Stevie Award winners. A notable comment on UScellular’s nomination included, “I like that the campaign not only raises awareness but also provides practical tools and resources to help individuals reset their relationship with technology, fostering genuine human connections.”
“It’s an honor to be recognized for this campaign, especially for being a disruptor in a highly competitive industry,” said Eric Jagher, senior vice president and chief marketing officer for UScellular. “With Built for US, we challenged something bigger than ourselves, and we continue to bring awareness to the hyperconnected relationship we have with our devices and the lack of connection with those around us. We hope we’ve inspired everyone to have a reset moment with technology, the first step in having a healthier relationship moving forward.”
“While growth in much of the world economy has recovered slowly from the COVID-19 pandemic, the American economy continues to show remarkable resilience and growth,” said Stevie Awards president Maggie Miller. “Our 2024 Stevie winners have contributed to that successful recovery through their innovation, persistence, and hard work. We congratulate all our winners in the 2024 ABAs and look forward to celebrating their achievements during our June 11 awards banquet in New York.”
The American Business Awards are the U.S.A.’s premier business awards program. All organizations operating in the U.S.A. are eligible to submit nominations – public and private, for-profit and non-profit, large and small. Details about The American Business Awards and the list of 2024 Stevie winners are available at www.StevieAwards.com/ABA.
About UScellular
UScellular is the fourth-largest full-service wireless carrier in the United States, providing national network coverage and industry-leading innovations designed to help customers stay connected to the things that matter most. The Chicago-based carrier provides a strong, reliable network supported by the latest technology and offers a wide range of communication services that enhance consumers’ lives, increase the competitiveness of local businesses and improve the efficiency of government operations. Through its After School Access Project, the company has donated more than $23 million in hotspots and service to help youth connect to reliable internet. To learn more about UScellular, visit one of its retail stores or www.uscellular.com. To get the latest news, visit newsroom.uscellular.com.
About the Stevie Awards
Stevie Awards are conferred in nine programs: the Asia-Pacific Stevie Awards, the German Stevie Awards, the Middle East & North Africa Stevie Awards, The American Business Awards®, The International Business Awards®, the Stevie Awards for Women in Business, the Stevie Awards for Great Employers, the Stevie Awards for Sales & Customer Service, and the new Stevie Awards for Technology Excellence. Stevie Awards competitions receive more than 12,000 entries each year from organizations in more than 70 nations. Honoring organizations of all types and sizes and the people behind them, the Stevies recognize outstanding performances in the workplace worldwide. Learn more about the Stevie Awards at http://www.StevieAwards.com.